LEAN CANVAS

Match Inmobiliario

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Company Bio

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The Challenge

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The Approach

We recognized at once that we had to look beyond the typical design of a backpack. Our creative director, Jan Sorvenson, reached out to the design team at NASA. Through a collaboration with the space agency, we were able to bring some of the brightest technical innovations in insolation to our designs.

The Solution

The BackpackCo Patagonian Traveler pack uses state-of-the-art technology in both design and materials, resulting in a pack that can stand up to anything life throws your way. We expanded the amount of pockets to fifteen and included specially padded sleeves to store tech essentials, including laptops, tablets, cameras, and lenses. We developed a new, lightweight frame and covered it with an extra-durable, waterproof material. Unloaded, the pack weighs 30% less than comparable products. 

In Spring, 2016, we distributed 27 Patagonian Traveler packs to a group of professional photographers and Trips to Patagonia staff – all accomplished and avid backpackers –  for an extended test run. The feedback we received was overwhelmingly positive. By summer, the first batch of packs were ready to be used.

Your Dream. Our Mission.

We Believe In Hard Work And Dedication

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Company Strengths at a glance

The Results

Over the past year our Patagonian Traveler packs have outperformed all of the comparable packs on the market. The amount of customers interested in purchasing the pack they used once the trip concluded has been staggering – a whopping 302% over the prior year. Since then, Trips to Patagonia has come back to us to begin designing a smaller, more lightweight pack for day hike use. We expect to unveil the Patagonian Perito in Fall 2018.

2017
92%
2018
89%
2019
95%
2020
98%

Do you want to grow your business?

we can do it together

Konos

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